It saves the size, not just the product
Shoppers who are not ready to buy usually leave without a trace. Vensa gives them somewhere to put the item, remembers the exact variant they chose, and emails them when that one comes back.
The alert that wastes a customer
Most back in stock apps watch the product. That one decision is what turns a good idea into an email people stop opening.
She wanted the jacket in medium. You restock a run of smalls. She gets an email that says it is back.
She clicks, sees medium is still sold out, and closes the tab. You have spent the one message she was going to read, and you have taught her that your restock emails are not accurate.
She wanted the jacket in medium. Nothing happens when the smalls arrive. When a medium lands, she gets one email that links straight to it.
Every alert she receives is about something she can actually buy. That is the whole difference, and it compounds across every email you send her afterwards.
Three reasons to bring someone back
All three watch the saved variant, and each one is yours to turn off.
Back in stock
On by defaultFires when the saved variant comes back, not when any variant of the product does. Send immediately, or batch hourly so someone waiting on four items gets one email instead of four.
Markdown
On by defaultFires when a saved item drops by more than your threshold, set as a percentage or an amount. The comparison is against what the item cost when they saved it, so restoring a temporary increase does not count.
Low stock
Off by defaultTells a shopper their saved item is running out. It creates real pressure to buy, so it ships switched off and you decide whether your brand wants it.
The limits you cannot turn off
An alert app is one bad week away from being the reason people unsubscribe from your store entirely. So some of the limits here are not settings.
You can switch each alert type off, and you can raise the markdown threshold. You cannot make it email one shopper eight times in an afternoon, because the version of this app that lets you do that is the version that costs you the list.
- At most three alerts per shopper per day, counting every type together
- The same variant never sends the same alert twice within a day
- Somebody who already bought the variant stops waiting for it automatically
- A markdown alert waits a week before that item can send another one
- Stock has to hold steady before the alert goes out, so nobody clicks through to a sold out page
- Every email has an unsubscribe link, and Shopify marketing consent is respected
A wishlist is demand data
Your orders tell you what people bought. A wishlist tells you what they wanted and could not have.
What people want
The most wishlisted products and variants, ranked. This is demand data you would otherwise have to guess at, and it is about items you have not sold yet.
Who is waiting
A list of shoppers with a pending restock subscription, and what they are waiting for. Useful before you commit to a reorder quantity.
What it brought back
Recovered revenue, broken down by alert type, so you can see whether restock emails or markdown emails do the work in your store.
Saved items export to CSV, so the list can go into your planning spreadsheet or your email platform.
Questions
What makes saving the variant different?
A shopper saves the black jacket in medium. If the small comes back, a product level app emails them anyway. They click through, find their size is still gone, and learn that your emails are not worth opening. Vensa waits for the medium.
Can shoppers use it without creating an account?
Yes. A guest saves to their browser and keeps their list. They only need to leave an email address when they want to be alerted about something, which is the moment they have a reason to. If they sign in later, the guest list merges into their account.
Where does the button appear?
Under the add to cart button, on the product image, or both, and you can point it at your own CSS selector if your theme needs it. Hearts can also appear on collection cards, search results and the home page. There is a floating button with a counter, and the wishlist itself opens as a drawer or as a full page.
Who sends the emails?
The app does, from its own sending domain, showing your store name with replies going to your store address. You control the subject, heading, body, button label, logo and accent colour per alert type, with a live preview and a test send.
Does it work with my other Vensa apps?
If you run Vensa Try-On, the back in stock email can carry a button that takes the shopper straight into trying the item on. If you run Complete the Look, the email can suggest the rest of the outfit. Both appear only when you have the app installed.
Is it really free?
Yes, there is no paid plan. It is part of the Vensa suite and the other apps are how the suite pays for itself.
Free, and it stays free
Turn on the theme embed and the wishlist button is live. The first thing worth looking at is which variants people save that you do not stock enough of.
Install free on Shopify